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        <title>SIIA Content Forum 2007</title>
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        <description>Speakers and panelists include the people responsible for digital content product conception, strategy and development; sales, distribution and licensing; marketing; and intellectual property. </description>
        <copyright>Copyright 2009</copyright>
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            <title>SIIA Content Forum 07 - CEO Panel</title>
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            <pubDate>Wed, 16 May 2007 12:41:14 -0700</pubDate>
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            <title>SIIA Content Forum 07: Keynote Stephen MR Covey</title>
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            <pubDate>Mon, 14 May 2007 07:05:54 -0700</pubDate>
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            <title>SIIA Content Forum 07: Keynote Stephen MR Covey Q&amp;A</title>
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            <pubDate>Mon, 14 May 2007 07:03:40 -0700</pubDate>
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            <title>SIIA Content Forum 07 - Scott Moore Keynote</title>
            <link>http://link.brightcove.com/services/link/bcpid1498095144/bclid900744530/bctid900692934?src=rss</link>
            <description>&lt;img src="http://brightcove.vo.llnwd.net/d3/unsecured/media/29794487/29794487_875657431_c09742ffac226e345147d158021c1827ad612342.jpg?pubId=29794487"/&gt;Scott Moore is responsible for setting content strategy across various verticals, and integrating user generated content, original content, and of course, licensed content from traditional media providers.</description>
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            <pubDate>Fri, 18 May 2007 06:20:28 -0700</pubDate>
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            <title>SIIA Content Forum 07 - Scott Moore Keynote Q&amp;A</title>
            <link>http://link.brightcove.com/services/link/bcpid1498095144/bclid900744530/bctid900609785?src=rss</link>
            <description>&lt;img src="http://brightcove.vo.llnwd.net/d3/unsecured/media/29794487/29794487_875657431_c09742ffac226e345147d158021c1827ad612342.jpg?pubId=29794487"/&gt;Scott Moore is responsible for setting content strategy across various verticals, and integrating user generated content, original content, and of course, licensed content from traditional media providers.</description>
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            <pubDate>Fri, 18 May 2007 06:22:25 -0700</pubDate>
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            <title>SIIA Content Forum 07 - The Top Line</title>
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            <description>&lt;img src="http://brightcove.vo.llnwd.net/d3/unsecured/media/29794487/29794487_900734116_a4a2ddfb457ab77399421c2e9fb2e660fb7aabe1.jpg?pubId=29794487"/&gt;Who Pays, Why and How?George Beckerman and Cindy Hill sit down to discuss just who pays for what in this era of pay-to-play information services.</description>
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            <pubDate>Wed, 16 May 2007 12:58:33 -0700</pubDate>
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            <title>SIIA Content Forum 07 - The Top Line Q&amp;A</title>
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            <description>&lt;img src="http://brightcove.vo.llnwd.net/d3/unsecured/media/29794487/29794487_900734116_a4a2ddfb457ab77399421c2e9fb2e660fb7aabe1.jpg?pubId=29794487"/&gt;George Beckerman and Cindy Hill take questions from the audience</description>
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            <pubDate>Wed, 16 May 2007 13:00:44 -0700</pubDate>
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            <title>SIIA Content Forum 07: Undiscovered Genius Interview</title>
            <link>http://link.brightcove.com/services/link/bcpid1498095144/bclid877028572/bctid823495172?src=rss</link>
            <description>&lt;img src="http://brightcove.vo.llnwd.net/d3/unsecured/media/29794487/29794487_875650427_81533296b81b5edcaf1720e265c59df10e2c5a9d.jpg?pubId=29794487"/&gt;Ezra T. Ernst, CEO of Swets North America is interviewed by Frank Bilotto, Vice President of Publishing and Digital Media of MuseGlobal, Inc.</description>
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            <pubDate>Mon, 14 May 2007 07:04:24 -0700</pubDate>
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            <title>SIIA Content Forum 07: Web 2.0 Mashups Boot Camp</title>
            <link>http://link.brightcove.com/services/link/bcpid1498095144/bclid823495167/bctid824098876?src=rss</link>
            <description>&lt;img src="http://brightcove.vo.llnwd.net/d3/unsecured/media/29794487/29794487_878685894_5801719727edebd337daefdb5fec28c712a84f12.jpg?pubId=29794487"/&gt;With new AJAX software tools and API's, new derivative works can be created easily using more then one content source on the web.  Learn how content producers can utilize this technology to enhance the user experience and deliver content to customers</description>
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            <pubDate>Mon, 14 May 2007 07:04:54 -0700</pubDate>
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            <title>SIIA Content Forum 07: Web 2.0 Mashups Boot Camp Q&amp;A</title>
            <link>http://link.brightcove.com/services/link/bcpid1498095144/bclid823495167/bctid823495166?src=rss</link>
            <description>&lt;img src="http://brightcove.vo.llnwd.net/d3/unsecured/media/29794487/29794487_878685894_5801719727edebd337daefdb5fec28c712a84f12.jpg?pubId=29794487"/&gt;With new AJAX software tools and API's, new derivative works can be created easily using more then one content source on the web.  Learn how content producers can utilize this technology to enhance the user experience and deliver content to customers</description>
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            <pubDate>Mon, 14 May 2007 07:05:27 -0700</pubDate>
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            <title>SIIA Content Forum 07: Endnote</title>
            <link>http://link.brightcove.com/services/link/bcpid1498095144/bclid894543069/bctid894541069?src=rss</link>
            <description>&lt;img src="http://brightcove.vo.llnwd.net/d3/unsecured/media/29794487/29794487_878685895_992cba735d5bb413977b122e3f0c7b74bc78f926.jpg?pubId=29794487"/&gt;Janice R. Lachance, Esq., Chief Executive Officer of the Special Libraries Association, rounds out the Content Forum. She was appointed to her position by Bill Clinton and confirmed by the US Senate. She oversees 1.8 million federal employees. </description>
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            <pubDate>Mon, 14 May 2007 13:47:13 -0700</pubDate>
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            <title>SIIA Content Forum 07: Learning from Second Life</title>
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            <description>&lt;img src="http://brightcove.vo.llnwd.net/d3/unsecured/media/29794487/29794487_876113327_89cacd054620862e2bfd551bbb5e55226d593b7a.jpg?pubId=29794487"/&gt;Virtual worlds are maturing into real communities with significant economies. This panel discussion focuses on B2B players in Second Life, offering case studies, first-hand experiences, and observations.</description>
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            <pubDate>Mon, 14 May 2007 11:18:56 -0700</pubDate>
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            <title>SIIA Content Forum 07: Learning from Second Life Q&amp;A</title>
            <link>http://link.brightcove.com/services/link/bcpid1498095144/bclid894309596/bctid894536554?src=rss</link>
            <description>&lt;img src="http://brightcove.vo.llnwd.net/d3/unsecured/media/29794487/29794487_876113327_89cacd054620862e2bfd551bbb5e55226d593b7a.jpg?pubId=29794487"/&gt;Virtual worlds are maturing into real communities with significant economies. The panel answers questions from the audience regarding B2B players in Second Life, offering case studies, first-hand experiences, and observations. </description>
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            <pubDate>Mon, 14 May 2007 11:26:15 -0700</pubDate>
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            <title>SIIA Content Forum 07: Opening Keynote with David Hills</title>
            <link>http://link.brightcove.com/services/link/bcpid1498095144/bclid894541061/bctid894795094?src=rss</link>
            <description>&lt;img src="http://brightcove.vo.llnwd.net/d3/unsecured/media/29794487/29794487_875649958_cd7c4b2c828b455c6541bf12c5ae2f41574aa54f.jpg?pubId=29794487"/&gt;David Hills, President and CEO of LookSmart, fires the opening shot at Day 2 of the SIIA Content Forum. LookSmart is an online advertising and technology company that provides solutions for advertisers, publishers, and consumers.</description>
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            <pubDate>Mon, 14 May 2007 12:14:55 -0700</pubDate>
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            <title>SIIA Content Forum 07: Opening Keynote with David Hills Q&amp;A</title>
            <link>http://link.brightcove.com/services/link/bcpid1498095144/bclid894541061/bctid894848164?src=rss</link>
            <description>&lt;img src="http://brightcove.vo.llnwd.net/d3/unsecured/media/29794487/29794487_875649958_cd7c4b2c828b455c6541bf12c5ae2f41574aa54f.jpg?pubId=29794487"/&gt;David Hills, President and CEO of LookSmart, answers questions from the audience following his opening keynote. LookSmart is an online advertising and technology company that provides solutions for advertisers, publishers, and consumers. </description>
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            <pubDate>Mon, 14 May 2007 12:20:30 -0700</pubDate>
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            <title>SIIA Content Forum 07: Publishing 2.0</title>
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            <description>&lt;img src="http://brightcove.vo.llnwd.net/d3/unsecured/media/29794487/29794487_875074844_51d336f89fc88f3ace8d545ed967c9a173235549.jpg?pubId=29794487"/&gt;How can publishers use new technologies to profit either in new Web 2.0 applications or to generate additional revenue from established products?</description>
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            <pubDate>Mon, 14 May 2007 10:45:18 -0700</pubDate>
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            <title>SIIA Content Forum 07: SEO</title>
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            <description>&lt;img src="http://brightcove.vo.llnwd.net/d3/unsecured/media/29794487/29794487_875074845_63e29006f3adc5292000a37552211e52c2cf272c.jpg?pubId=29794487"/&gt;Large publishers, small publishers, aggregators, syndicators, vendors and search engines are all learning about SEO and the benefits that it provides. In this panel discussion, real-world scenarios are painted and reactions sought. </description>
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            <pubDate>Mon, 14 May 2007 12:46:27 -0700</pubDate>
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            <title>SIIA Content Forum 07: SEO Q&amp;A</title>
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            <description>&lt;img src="http://brightcove.vo.llnwd.net/d3/unsecured/media/29794487/29794487_875074845_63e29006f3adc5292000a37552211e52c2cf272c.jpg?pubId=29794487"/&gt;Large publishers, small publishers, aggregators, syndicators, vendors and search engines are all learning about SEO and the benefits that it provides. Panelists answer questions from the audience regarding SEO and its impact.</description>
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            <pubDate>Mon, 14 May 2007 12:52:57 -0700</pubDate>
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            <title>SIIA Content Forum 07: Tech Showcase</title>
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            <description>&lt;img src="http://brightcove.vo.llnwd.net/d3/unsecured/media/29794487/29794487_875658446_ed2910b64477c1a73fa6ee1fc9a9613c337c2b1d.jpg?pubId=29794487"/&gt;To illuminate the process of evaluating new vendors, ACBJ has invited tech leaders to make presentations while ACBJ acts as a potential client. Each presenter has just five minutes to present their pitch and another five to address Q&amp;A. </description>
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            <pubDate>Mon, 14 May 2007 13:27:02 -0700</pubDate>
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            <title>SIIA: Content Forum 07: Workflow Integration</title>
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            <description>&lt;img src="http://brightcove.vo.llnwd.net/d3/unsecured/media/29794487/29794487_875925455_19f5d343cf135475d7a6e361e4c1b2c5e39c6aaa.jpg?pubId=29794487"/&gt;Explore the spectrum of integration possibilites with panelists Bill Burger, VP Marketing, Copyright Clearance Center; Sasha Gurke, SVP, Knovel Corp.; Jim Reeves, SVP of Product Development, Thomson RIA. Moderator: Ann Michael, Founder, DeltaThink</description>
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            <pubDate>Mon, 14 May 2007 09:43:58 -0700</pubDate>
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            <title>SIIA Content Forum 07: Workflow Integration Q&amp;A</title>
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            <description>Explore the spectrum of integration possibilites with panelists Bill Burger, VP Marketing, Copyright Clearance Center; Sasha Gurke, SVP, Knovel Corp.; Jim Reeves, SVP of Product Development, Thomson RIA. Moderator: Ann Michael, Founder, DeltaThink</description>
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            <pubDate>Mon, 14 May 2007 09:57:43 -0700</pubDate>
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